Gen — Designer, Portugal

Gen is a Designer based in Braga, Portugal, featured in the Art of Styleframe library of motion design and visual design talent. This profile aggregates selected works documented in the gallery alongside attribution links back to the artist's own portfolio for verified context.

The work gathered here runs to 12 documented pieces, pulled from a wider portfolio that takes in Bosch MFI Series, Crediflux, X Gala Do Desporto CDUP, Encontro Caixa Alumni, each one linking back to Gen's own site for full credits. Look for Via Real Restaurant, Safe Harbor Marinas, Various Infographics, CNJ Pedagogic Kit / editorial + illustration, among others in the gallery; we link out to the maker's own upload instead of copying the frames here.

The deeper archive sits at instagram.com, behance.net; what we maintain is a pointer to it, not a copy of it. Grouping Gen by Portugal and by actual projects, not by buzzword, is the editorial habit this site has kept since the original gallery.

Gen is a design studio featured in the Art of Styleframe library, working under the name gen design studio from Braga, Portugal. The studio published at gen.pt and kept an extensive Behance profile.

Who they are

gen design studio was founded in 2005 by Leandro Veloso and Pedro Goncalves. At its size it ran roughly fifty designers and web developers across branding, graphic design, motion graphics, web design, interior design and industrial design, and it treated project methodology as a discipline in its own right rather than an afterthought. The studio joined CSG in 2019 as part of the CSG Experiences practice, and its Behance profile now carries a closure note stating it was acquired by CSG in 2020.

Portfolio highlights

Bosch MFI Series
Crediflux
X Gala Do Desporto CDUP Gala do Desporto is an event where athletes, teams, coaches and other members of CDUP (University of Porto Sports Center) are distinguished in regards to their prowess, accomplishments, and growth — T
Encontro Caixa Alumni
Encontro Caixa Alumni - Espaço do Futuro
IX Gala do Desporto Universidade do Porto
Minuto Europeu

Selected projects

Branding and identity work dominates the archive. Via Real Restaurant is the most appreciated project on the profile by a wide margin, with Dom Villas and the X Gala do Desporto do U.Porto set close behind. That Gala do Desporto work recurs: it's the annual event where athletes, teams and coaches of the University of Porto sports centre are recognised, and the studio produced at least two editions of it. Safe Harbor Marinas and Airtel B2B are the corporate end. Saydo Shoes Stitch & Turn, gigo wine and Cedivet cover packaging and small-brand identity, and the CNJ Pedagogic Kit is editorial and illustration rather than either. The Art of Styleframe archive additionally holds the studio's Bosch MFI Series, Crediflux, Minuto Europeu and Encontro Caixa Alumni work.