Jan Schönwiesner — Art Director

Jan Schönwiesner is an Art Director based in Germany, featured in the Art of Styleframe library. The selections below link to the artist's own portfolio for verified work history and credits.

The name on the door

The portfolio runs under the studio name 12frames, and the site is direct about the person behind it: 12FRAMES, also known as Jan Schoenwiesner, an art director and designer working where design, animation and film overlap. He studied at the Bauhaus School of Design and the Cleveland Institute of Art, and the site lists close to two decades of motion graphics work for screens of every size. Trade show projects have taken him to Tokyo, Geneva, Detroit, Berlin, Paris and Beijing.

The award shelf is documented on the same page. A silver Design Lion at Cannes in 2010 for BMW's IAA 2009 stand, a bronze ADC Award in 2013 for BMW - The Target, a Red Dot Design Award the same year, plus an iF Communication Design Award and a bronze Art Directors Club Award in 2010.

Cars, and then everything else

Automotive dominates, and the roster is what you would expect from someone based in the trade show circuit: BMW across the M, i3, i8 and X1 launches, Rolls-Royce Cullinan, Mini, Smart, and Brilliance Auto with its Chinese ink treatment for the Auto China show. The BMW M4 GTS project is the outlier, a manga and anime sequence made with the team at ARRI for the Tokyo Motor Show.

Outside the showroom the range opens up. Disney commissioned the Miraculous Ladybug Shanghai teaser trailer. Leica by Paul Smith is a CGI commercial. Bosch appears twice, once as experience design and once for Smart Home, Kuka covers industrial robotics, and Siemens covers interface design. Discovery brings broadcast into the list.

Then there's the personal work, which is where the concept art lives. Equidae X Machina asks a genuinely odd question: what kind of animal would an artificial intelligence dream up once all organic life is gone, and how would it picture a horse it has never seen? Outrun, Visual Music and The Ultimate Experience sit in the same self-directed lane.

Portfolio highlights

• Miraculous Ladybug Shanghai Teaser A dream client and a dream project: Disney asked us to develop a TV launch teaser for the latest movie of the prestigious European IP: Miraculous - Ladybug and Cat Noir see their adventures transplant
• Equidae X Machina Role :Concept Art & Creature Design · What kind of animal does an A.I. dream up once all organic life is gone? How does it imagine a horse without ever seeing one? Concept proj
• Manga - BMW M4 GTS - Manga TOKYO MOTOR SHOW · For the Tokyo Motor Show in Japan I got the chance to work with the amazing team of artists at ARRI to create manga/anime sequences for BMW. · Such a dream proj
• Rolls Royce
• BRILLIANCE AUTO - CHINESE INK Auto China Motor Show Creative agency gate.11 designed and produced the press conference and exhibition motion graphics for the BMW joint venture Brilliance Auto at the
• "KUKA KR QUANTEC Commercial KUKA, one of the world's leading automation specialists is launching the new KR QUANTEC with the claim "Our champion goes digital".
• LEICA by PAUL SMITH Commercial The good folks at Punchin.Pictures approached me to help conceptualize and art direct the CGI commercial for the all new "LEICA CL by Paul Smith".
• MINI - THE TRANSFORMATION Styleframes R&D frames to develope new techniques and design a spec commercial for Mini. Kind of like an advanced storyboard that takes you through the whole ad.
• O U T R U N - Styleframes This Project required an abstract, bright and organic brand world.
• SUMMACUM TV Commercial The guys over at focus booster Summacum approached me to help conceptualize, direct and produce their first major tv commercial in close collaboration with Art Director/3D Ani
• THE ULTIMATE EXPERIENCE Style Frames & Concept Got to conceptualize and art direct the pitch design for a proposed commercial.
• Title Design INSECTS DYING OFF Doc - AC"MASS EXTINCTION - INSECTS DYING OFF" Documentary - Title Design Got to conceptualize and art direct the title design for a proposed documentary "Mass Extinction - Insects Dying Off&

Where to see the work

Each tile above opens the studio's own project page. The full portfolio sits at 12frames.de, with films on Vimeo and stills on Behance and Instagram.